Capital One / The Road to the Final Four — DDB Chicago
What happens when Samuel L Jackson, Spike Lee, and Charles Barkley road trip it to the Final Four?
Four years of award-winning work, solidifying Capital One as the Winner of March Madness (Forbes, 2016).
Featuring dozens of films, gifs, mobile games, and on-site activations, Capital One's Road to the Final Four has become one of March Madness's most beloved traditions.
Gold Clio, Silver Clio, Six Bronze Clios, Creativity-Online Editor's Pick, Adweek Ad of the Day, and featured on Ad Age, Jimmy Kimmel Live, ESPN's Mike & Mike, FOX Sports, TheGuardian, Forbes, and Mashable
Capital One / This is Quicksilver — DDB Chicago
The world's first no-bullshit cash back card called for the world's first no-bullshit spokesperson.
Samuel L Jackson helped give the Quicksilver Card the largest product launch in Capital One history, cementing him as one of advertising's most iconic personalities.
He also called me a motherfucker. To my face. Like, a lot.
Featured on AdAge, Adweek, AgencySpy, Billboard, and parodied by Real Time with Bill Maher.
Capital One / The Wise Man — DDB Chicago
Credit can be mystifying. The Wise Man demystifies it. Or at least, he tries.